PartyGaming to Sponsor International Pool Tour
World’s Largest Online Poker Brand and IPT form marketing partnership
July 23rd, 2006
Las Vegas, Nevada: PartyGaming Plc, best known for its online poker room PartyPoker.com and PartyPoker.net, the world’s largest on-line poker school, has signed on with the International Pool Tour in a major sponsorship deal, it was announced today.
PartyGaming has become the official on-line gaming sponsor of the IPT’s “North American 8-Ball Open Championship,” being held at the Venetian Hotel in Las Vegas from July 23rd-July 30th.
PartyGaming Plc. was founded in 2001 and is widely considered the leading on-line gaming company. It has been listed on the London Stock Exchange since 2005 and has customers in over 190 countries.
The International Pool Tour’s “North American 8-Ball Open Championship” will be the most widely-televised and promoted pool event in history. Every round of the tournament will be covered live and on a delayed tape basis in prime-time on Eurosport, which is seen in 54 countries and 20 languages through Europe. Major announcements about the U.S. broadcast schedule will be made during the week of the event. Other major broadcast deals for IPT programming, including the North American 8-Ball Open, will be announced shortly.
“We’re proud to be working with PartyGaming and PartyPoker.Net on the richest and most dramatic pool event ever,” said Jon Denny, IPT Executive Director. “They have a great product and the highest level of integrity. It’s also obvious that there’s a strong connection between poker and pool. We’re excited that the two leaders in poker and pool can collaborate here in Las Vegas and beyond.”